{"id":18987,"date":"2025-11-21T06:55:16","date_gmt":"2025-11-21T06:55:16","guid":{"rendered":"https:\/\/gemglobal.edu.vn\/?post_type=tai-lieu&#038;p=18987"},"modified":"2025-11-21T06:55:17","modified_gmt":"2025-11-21T06:55:17","slug":"phan-biet-business-intelligence-bi-business-analytics-ba","status":"publish","type":"tai-lieu","link":"https:\/\/gemglobal.edu.vn\/en\/tai-lieu\/phan-biet-business-intelligence-bi-business-analytics-ba\/","title":{"rendered":"BI v\u00e0 BA: Ph\u00e2n bi\u1ec7t Business Intelligence v\u00e0 Business Analytics d\u1ec5 hi\u1ec3u"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>D\u1eef li\u1ec7u \u0111ang tr\u1edf th\u00e0nh \u0111i\u1ec3m t\u1ef1a quan tr\u1ecdng \u0111\u1ec3 doanh nghi\u1ec7p hi\u1ec3u m\u00ecnh, hi\u1ec3u th\u1ecb tr\u01b0\u1eddng v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh ch\u00ednh x\u00e1c h\u01a1n. Khi b\u1eaft \u0111\u1ea7u \u1ee9ng d\u1ee5ng d\u1eef li\u1ec7u v\u00e0o qu\u1ea3n tr\u1ecb, nhi\u1ec1u nh\u00e0 l\u00e3nh \u0111\u1ea1o d\u1ec5 g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c ph\u00e2n bi\u1ec7t\u00a0Business Intelligence (BI)\u00a0v\u00e0\u00a0Business Analytics (BA),\u00a0hai kh\u00e1i ni\u1ec7m nghe gi\u1ed1ng nhau nh\u01b0ng b\u1ea3n ch\u1ea5t l\u1ea1i kh\u00e1c bi\u1ec7t r\u00f5 r\u1ec7t.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>BI gi\u00fap doanh nghi\u1ec7p nh\u00ecn l\u1ea1i nh\u1eefng g\u00ec \u0111\u00e3 v\u00e0 \u0111ang di\u1ec5n ra, trong khi BA \u0111i s\u00e2u v\u00e0o l\u00fd do v\u00e0 h\u01b0\u1edbng ph\u00e1t tri\u1ec3n trong t\u01b0\u01a1ng lai. Vi\u1ec7c n\u1eafm r\u00f5\u00a0s\u1ef1 kh\u00e1c nhau gi\u1eefa Business Intelligence v\u00e0 Business Analytics\u00a0s\u1ebd gi\u00fap doanh nghi\u1ec7p ch\u1ecdn \u0111\u00fang h\u01b0\u1edbng ti\u1ebfp c\u1eadn, \u0111\u00fang c\u00f4ng c\u1ee5 v\u00e0 \u0111\u00fang k\u1ef3 v\u1ecdng. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd \u0111\u1ed3ng h\u00e0nh c\u00f9ng b\u1ea1n \u0111\u1ec3 hi\u1ec3u r\u00f5 m\u1ed1i li\u00ean h\u1ec7 gi\u1eefa\u00a0BI v\u00e0 BA, t\u1eeb \u0111\u00f3 \u00e1p d\u1ee5ng hi\u1ec7u qu\u1ea3 h\u01a1n trong th\u1ef1c t\u1ebf.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Phan-biet-BI-va-BA-1024x576.jpg\" alt=\"Ph\u00e2n bi\u1ec7t Business Intelligence v\u00e0 Business Analytics\" class=\"wp-image-18989\" srcset=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Phan-biet-BI-va-BA-1024x576.jpg 1024w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Phan-biet-BI-va-BA-300x169.jpg 300w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Phan-biet-BI-va-BA-768x432.jpg 768w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Phan-biet-BI-va-BA-18x10.jpg 18w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Phan-biet-BI-va-BA.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6af64f31ad57d\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #004f61;color:#004f61\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #004f61;color:#004f61\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\" style='display:none' id=\"ez-toc-cssicon-toggle-item-6af64f31ad57d\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/gemglobal.edu.vn\/en\/tai-lieu\/phan-biet-business-intelligence-bi-business-analytics-ba\/#business-intelligence-bi-la-gi\" >Business Intelligence (BI) l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/gemglobal.edu.vn\/en\/tai-lieu\/phan-biet-business-intelligence-bi-business-analytics-ba\/#business-analytics-ba-la-gi\" >Business Analytics (BA) l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/gemglobal.edu.vn\/en\/tai-lieu\/phan-biet-business-intelligence-bi-business-analytics-ba\/#so-sanh-chi-tiet-phan-biet-business-intelligence-bi-va-business-analytics-ba\" >So s\u00e1nh chi ti\u1ebft: Ph\u00e2n bi\u1ec7t Business Intelligence (BI) v\u00e0 Business Analytics (BA)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/gemglobal.edu.vn\/en\/tai-lieu\/phan-biet-business-intelligence-bi-business-analytics-ba\/#vi-du-minh-hoa-ung-dung-thuc-te-cua-business-intelligence-bi-va-business-analytics-ba\" >V\u00ed d\u1ee5 minh h\u1ecda \u1ee9ng d\u1ee5ng th\u1ef1c t\u1ebf c\u1ee7a Business Intelligence (BI) v\u00e0 Business Analytics (BA)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/gemglobal.edu.vn\/en\/tai-lieu\/phan-biet-business-intelligence-bi-business-analytics-ba\/#loi-ich-khi-trien-khai-business-intelligence-bi-va-business-analytics-ba-dung-cach\" >L\u1ee3i \u00edch khi tri\u1ec3n khai Business Intelligence (BI) v\u00e0 Business Analytics (BA) \u0111\u00fang c\u00e1ch<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/gemglobal.edu.vn\/en\/tai-lieu\/phan-biet-business-intelligence-bi-business-analytics-ba\/#khi-nao-nen-dung-business-intelligence-khi-nao-nen-dung-business-analytics-hoach-dinh-chien-luoc-ro-rang\" >Khi n\u00e0o n\u00ean d\u00f9ng Business Intelligence, khi n\u00e0o n\u00ean d\u00f9ng Business Analytics? Ho\u1ea1ch \u0111\u1ecbnh\u00a0chi\u1ebfn l\u01b0\u1ee3c r\u00f5 r\u00e0ng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/gemglobal.edu.vn\/en\/tai-lieu\/phan-biet-business-intelligence-bi-business-analytics-ba\/#thach-thuc-khi-su-dung-business-intelligence-bi-va-business-analytics-ba\" >Th\u00e1ch th\u1ee9c khi s\u1eed d\u1ee5ng Business Intelligence (BI) v\u00e0 Business Analytics (BA)<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"business-intelligence-bi-la-gi\"><\/span><strong>Business Intelligence (BI) l\u00e0 g\u00ec?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/gemglobal.edu.vn\/en\/tai-lieu\/business-intelligence-la-gi\/\">Business Intelligence (BI)<\/a>\u00a0l\u00e0 t\u1eadp h\u1ee3p c\u00e1c c\u00f4ng ngh\u1ec7 v\u00e0 quy tr\u00ecnh gi\u00fap doanh nghi\u1ec7p thu th\u1eadp v\u00e0 x\u1eed l\u00fd d\u1eef li\u1ec7u t\u1eeb nhi\u1ec1u ph\u00f2ng ban kh\u00e1c nhau, r\u1ed3i chuy\u1ec3n th\u00e0nh b\u00e1o c\u00e1o v\u00e0 dashboard d\u1ec5 theo d\u00f5i. BI t\u1eadp trung v\u00e0o vi\u1ec7c chu\u1ea9n ho\u00e1 nh\u1eefng d\u1eef li\u1ec7u s\u1eb5n c\u00f3 trong doanh nghi\u1ec7p v\u00e0 tr\u1ef1c quan h\u00f3a ch\u00fang \u0111\u1ec3 nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft t\u00ecnh h\u00ecnh ch\u1ec9 trong v\u00e0i gi\u00e2y.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00ec ch\u1ee7 y\u1ebfu ph\u00e2n t\u00edch d\u1eef li\u1ec7u l\u1ecbch s\u1eed v\u00e0 d\u1eef li\u1ec7u hi\u1ec7n t\u1ea1i, BI gi\u00fap doanh nghi\u1ec7p tr\u1ea3 l\u1eddi nh\u1eefng c\u00e2u h\u1ecfi r\u1ea5t quan tr\u1ecdng nh\u01b0: \u201c\u0110i\u1ec1u g\u00ec \u0111ang di\u1ec5n ra?\u201d v\u00e0 \u201cHi\u1ec7u su\u1ea5t c\u00f3 \u0111\u00fang h\u01b0\u1edbng kh\u00f4ng?\u201d. C\u00e1c c\u00f4ng c\u1ee5 quen thu\u1ed9c nh\u01b0 Power BI, Tableau hay h\u1ec7 th\u1ed1ng OLAP h\u1ed7 tr\u1ee3 tr\u00ecnh b\u00e0y d\u1eef li\u1ec7u r\u00f5 r\u00e0ng, gi\u00fap ph\u00e1t hi\u1ec7n s\u1edbm v\u1ea5n \u0111\u1ec1 v\u00e0 theo d\u00f5i KPI li\u00ean t\u1ee5c.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f3 th\u1ec3 xem BI nh\u01b0 m\u1ed9t \u201cb\u1ea3ng \u0111i\u1ec1u khi\u1ec3n trung t\u00e2m\u201d c\u1ee7a doanh nghi\u1ec7p: m\u1ecdi s\u1ed1 li\u1ec7u \u0111\u01b0\u1ee3c t\u1eadp h\u1ee3p, s\u1eafp x\u1ebfp v\u00e0 hi\u1ec3n th\u1ecb m\u1ed9t c\u00e1ch nh\u1ea5t qu\u00e1n, gi\u00fap l\u00e3nh \u0111\u1ea1o \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u th\u1eadt thay v\u00ec c\u1ea3m t\u00ednh. Khi doanh nghi\u1ec7p mu\u1ed1n hi\u1ec3u r\u00f5 hi\u1ec7n tr\u1ea1ng tr\u01b0\u1edbc khi l\u1eadp chi\u1ebfn l\u01b0\u1ee3c t\u01b0\u01a1ng lai, BI lu\u00f4n l\u00e0 b\u01b0\u1edbc \u0111i \u0111\u1ea7u ti\u00ean v\u00e0 quan tr\u1ecdng nh\u1ea5t.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BI-1024x576.jpg\" alt=\"Business Intelligence (BI) l\u00e0 g\u00ec?\" class=\"wp-image-18991\" srcset=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BI-1024x576.jpg 1024w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BI-300x169.jpg 300w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BI-768x432.jpg 768w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BI-1536x864.jpg 1536w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BI-18x10.jpg 18w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BI.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"business-analytics-ba-la-gi\"><\/span><strong>Business Analytics (BA) l\u00e0 g\u00ec?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Business Analytics (BA)&nbsp;l\u00e0 c\u00e1ch doanh nghi\u1ec7p s\u1eed d\u1ee5ng d\u1eef li\u1ec7u \u0111\u1ec3 t\u00ecm ra nguy\u00ean nh\u00e2n c\u1ee7a v\u1ea5n \u0111\u1ec1, kh\u00e1m ph\u00e1 xu h\u01b0\u1edbng v\u00e0 d\u1ef1 b\u00e1o nh\u1eefng g\u00ec c\u00f3 th\u1ec3 x\u1ea3y ra trong t\u01b0\u01a1ng lai. BA kh\u00f4ng ch\u1ec9 d\u1eebng \u1edf vi\u1ec7c thu th\u1eadp v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u, m\u00e0 c\u00f2n t\u1ea1o ra c\u00e1c m\u00f4 h\u00ecnh d\u1ef1 b\u00e1o v\u00e0 m\u00f4 ph\u1ecfng c\u00e1c k\u1ecbch b\u1ea3n kinh doanh \u0111\u1ec3 h\u1ed7 tr\u1ee3 l\u00e3nh \u0111\u1ea1o \u0111\u01b0a ra l\u1ef1a ch\u1ecdn s\u00e1ng su\u1ed1t h\u01a1n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110i\u1ec3m n\u1ed5i b\u1eadt c\u1ee7a BA n\u1eb1m \u1edf kh\u1ea3 n\u0103ng tr\u1ea3 l\u1eddi nh\u1eefng c\u00e2u h\u1ecfi mang t\u00ednh \u0111\u1ecbnh h\u01b0\u1edbng nh\u01b0 \u201cv\u00ec sao \u0111i\u1ec1u n\u00e0y x\u1ea3y ra?\u201d v\u00e0 \u201c\u0111i\u1ec1u g\u00ec s\u1ebd x\u1ea3y ra ti\u1ebfp theo?\u201d. \u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, BA th\u01b0\u1eddng s\u1eed d\u1ee5ng c\u00e1c k\u1ef9 thu\u1eadt n\u00e2ng cao nh\u01b0 ph\u00e2n t\u00edch th\u1ed1ng k\u00ea, data mining, ho\u1eb7c c\u00e1c m\u00f4 h\u00ecnh d\u1ef1 b\u00e1o \u0111\u1ec3 t\u00ecm ra m\u1ed1i quan h\u1ec7 \u1ea9n b\u00ean trong d\u1eef li\u1ec7u.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kh\u00e1c v\u1edbi BI t\u1eadp trung v\u00e0o vi\u1ec7c ph\u1ea3n \u00e1nh hi\u1ec7n tr\u1ea1ng, BA \u0111i s\u00e2u h\u01a1n b\u1eb1ng c\u00e1ch ph\u00e2n t\u00edch nguy\u00ean nh\u00e2n v\u00e0 d\u1ef1 \u0111o\u00e1n t\u01b0\u01a1ng lai. \u0110i\u1ec1u n\u00e0y gi\u00fap doanh nghi\u1ec7p chuy\u1ec3n t\u1eeb t\u01b0 duy ph\u1ea3n \u1ee9ng sang t\u01b0 duy ch\u1ee7 \u0111\u1ed9ng, chu\u1ea9n b\u1ecb tr\u01b0\u1edbc cho r\u1ee7i ro v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1t h\u01a1n nh\u1eefng c\u01a1 h\u1ed9i \u0111ang h\u00ecnh th\u00e0nh.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f3 th\u1ec3 xem BA nh\u01b0 \u201cb\u1ed9 \u00f3c chi\u1ebfn l\u01b0\u1ee3c\u201d h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p ho\u1ea1ch \u0111\u1ecbnh \u0111\u01b0\u1eddng \u0111i d\u00e0i h\u1ea1n. Nh\u1edd kh\u1ea3 n\u0103ng l\u00fd gi\u1ea3i v\u00e0 d\u1ef1 \u0111o\u00e1n, BA gi\u00fap nh\u00e0 l\u00e3nh \u0111\u1ea1o \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean c\u01a1 s\u1edf d\u1eef li\u1ec7u v\u1eefng ch\u1eafc, thay v\u00ec ch\u1ec9 d\u1ef1a v\u00e0o kinh nghi\u1ec7m ho\u1eb7c c\u1ea3m nh\u1eadn ch\u1ee7 quan.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BA-1024x536.jpg\" alt=\"Business Analytics (BA) l\u00e0 g\u00ec?\" class=\"wp-image-18992\" srcset=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BA-1024x536.jpg 1024w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BA-300x157.jpg 300w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BA-768x402.jpg 768w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BA-18x9.jpg 18w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/BA.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"so-sanh-chi-tiet-phan-biet-business-intelligence-bi-va-business-analytics-ba\"><\/span><strong>So s\u00e1nh chi ti\u1ebft: Ph\u00e2n bi\u1ec7t <\/strong>Business Intelligence (BI) v\u00e0 Business Analytics (BA)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Kh\u00eda c\u1ea1nh<\/strong><\/td><td><strong>Business Intelligence (BI)<\/strong><\/td><td><strong>Business Analytics (BA)<\/strong><\/td><\/tr><tr><td><strong>M\u1ee5c ti\u00eau kinh doanh<\/strong><\/td><td>BI t\u1eadp trung ph\u1ea3n \u00e1nh nh\u1eefng g\u00ec \u0111\u00e3 v\u00e0 \u0111ang x\u1ea3y ra trong doanh nghi\u1ec7p. C\u00e1c b\u00e1o c\u00e1o v\u00e0 dashboard gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd theo d\u00f5i ho\u1ea1t \u0111\u1ed9ng, hi\u1ec3u hi\u1ec7u su\u1ea5t v\u00e0 nh\u1eadn di\u1ec7n v\u1ea5n \u0111\u1ec1 \u1edf th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i.<\/td><td>BA \u0111i xa h\u01a1n b\u1eb1ng c\u00e1ch l\u00fd gi\u1ea3i nguy\u00ean nh\u00e2n c\u1ee7a nh\u1eefng g\u00ec \u0111ang di\u1ec5n ra v\u00e0 t\u00ecm ra h\u01b0\u1edbng \u0111i ti\u1ebfp theo. C\u00e1c ph\u00e2n t\u00edch gi\u00fap doanh nghi\u1ec7p hi\u1ec3u v\u00ec sao k\u1ebft qu\u1ea3 x\u1ea3y ra v\u00e0 l\u1ef1a ch\u1ecdn chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p cho t\u01b0\u01a1ng lai.\u00a0<\/td><\/tr><tr><td><strong>Ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n t\u00edch<\/strong><\/td><td>BI ch\u1ee7 y\u1ebfu s\u1eed d\u1ee5ng ph\u00e2n t\u00edch m\u00f4 t\u1ea3 nh\u01b0 b\u00e1o c\u00e1o, t\u1ed5ng h\u1ee3p d\u1eef li\u1ec7u v\u00e0 tr\u1ef1c quan h\u00f3a, gi\u00fap tr\u00ecnh b\u00e0y th\u00f4ng tin r\u00f5 r\u00e0ng v\u00e0 d\u1ec5 \u0111\u1ecdc.<\/td><td>BA \u1ee9ng d\u1ee5ng c\u00e1c k\u1ef9 thu\u1eadt ph\u00e2n t\u00edch n\u00e2ng cao nh\u01b0 ch\u1ea9n \u0111o\u00e1n, d\u1ef1 b\u00e1o ho\u1eb7c m\u00f4 ph\u1ecfng \u0111\u1ec3 t\u00ecm m\u1ed1i quan h\u1ec7 trong d\u1eef li\u1ec7u v\u00e0 \u0111\u1ec1 xu\u1ea5t ph\u01b0\u01a1ng \u00e1n t\u1ed1i \u01b0u.<\/td><\/tr><tr><td><strong>Y\u00eau c\u1ea7u k\u1ef9 n\u0103ng<\/strong><\/td><td>BI th\u01b0\u1eddng y\u00eau c\u1ea7u k\u1ef9 n\u0103ng tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u, t\u1ea1o b\u00e1o c\u00e1o, hi\u1ec3u KPI v\u00e0 v\u1eadn h\u00e0nh c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 <a href=\"https:\/\/www.microsoft.com\/en-us\/power-platform\/products\/power-bi\" target=\"_blank\" rel=\"noopener\">Power BI<\/a>, <a href=\"https:\/\/www.tableau.com\/\" target=\"_blank\" rel=\"noopener\">Tableau<\/a>. Ki\u1ebfn th\u1ee9c th\u1ed1ng k\u00ea c\u01a1 b\u1ea3n l\u00e0 \u0111\u1ee7 \u0111\u1ec3 s\u1eed d\u1ee5ng hi\u1ec7u qu\u1ea3.<\/td><td>BA \u0111\u00f2i h\u1ecfi n\u1ec1n t\u1ea3ng chuy\u00ean s\u00e2u h\u01a1n, nh\u01b0 ph\u00e2n t\u00edch th\u1ed1ng k\u00ea, t\u01b0 duy m\u00f4 h\u00ecnh h\u00f3a, d\u1eef li\u1ec7u l\u1edbn ho\u1eb7c k\u1ef9 thu\u1eadt h\u1ecdc m\u00e1y. Ng\u01b0\u1eddi l\u00e0m BA th\u01b0\u1eddng ph\u1ea3i x\u1eed l\u00fd c\u00e1c b\u00e0i to\u00e1n ph\u1ee9c t\u1ea1p h\u01a1n \u0111\u1ec3 t\u1ea1o ra d\u1ef1 b\u00e1o ch\u00ednh x\u00e1c.\u00a0<\/td><\/tr><tr><td><strong>Th\u1eddi \u0111i\u1ec3m &amp; t\u1ed1c \u0111\u1ed9 insight<\/strong><\/td><td>BI t\u1eadp trung v\u00e0o d\u1eef li\u1ec7u l\u1ecbch s\u1eed v\u00e0 d\u1eef li\u1ec7u th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, th\u01b0\u1eddng \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y d\u01b0\u1edbi d\u1ea1ng b\u00e1o c\u00e1o \u0111\u1ecbnh k\u1ef3 ho\u1eb7c dashboard theo d\u00f5i li\u00ean t\u1ee5c.\u00a0<\/td><td>BA c\u00f3 th\u1ec3 t\u1ea1o insight theo th\u1eddi gian th\u1ef1c ho\u1eb7c g\u1ea7n th\u1eddi gian th\u1ef1c, v\u00e0 c\u00f2n m\u00f4 ph\u1ecfng c\u00e1c k\u1ecbch b\u1ea3n t\u01b0\u01a1ng lai \u0111\u1ec3 gi\u00fap doanh nghi\u1ec7p chu\u1ea9n b\u1ecb tr\u01b0\u1edbc thay v\u00ec ch\u1ec9 ph\u1ea3n \u1ee9ng.\u00a0<\/td><\/tr><tr><td><strong>Lo\u1ea1i d\u1eef li\u1ec7u x\u1eed l\u00fd<\/strong><\/td><td>BI ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t v\u1edbi d\u1eef li\u1ec7u c\u00f3 c\u1ea5u tr\u00fac, \u0111\u01b0\u1ee3c l\u01b0u tr\u1eef trong c\u00e1c h\u1ec7 th\u1ed1ng ERP, CRM ho\u1eb7c c\u00e1c kho d\u1eef li\u1ec7u truy\u1ec1n th\u1ed1ng.\u00a0<\/td><td>BA c\u00f3 kh\u1ea3 n\u0103ng x\u1eed l\u00fd c\u1ea3 d\u1eef li\u1ec7u phi c\u1ea5u tr\u00fac v\u00e0 d\u1eef li\u1ec7u l\u1edbn nh\u01b0 v\u0103n b\u1ea3n, h\u00ecnh \u1ea3nh, m\u1ea1ng x\u00e3 h\u1ed9i ho\u1eb7c d\u1eef li\u1ec7u c\u1ea3m bi\u1ebfn tu\u1ef3 nhu c\u1ea7u ph\u00e2n t\u00edch.\u00a0<\/td><\/tr><tr><td><strong>C\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn<\/strong><\/td><td>C\u00e1c c\u00f4ng c\u1ee5 quen thu\u1ed9c c\u1ee7a BI g\u1ed3m Power BI, Tableau, Excel, ho\u1eb7c c\u00e1c h\u1ec7 th\u1ed1ng OLAP ph\u1ee5c v\u1ee5 b\u00e1o c\u00e1o v\u00e0 tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u.\u00a0<\/td><td>BA s\u1eed d\u1ee5ng nhi\u1ec1u c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch n\u00e2ng cao nh\u01b0 Python, R, MATLAB, c\u00f9ng c\u00e1c m\u00f4 h\u00ecnh th\u1ed1ng k\u00ea ho\u1eb7c thu\u1eadt to\u00e1n d\u1ef1 b\u00e1o.<\/td><\/tr><tr><td><strong>\u1ee8ng d\u1ee5ng trong doanh nghi\u1ec7p<\/strong><\/td><td>BI ph\u00f9 h\u1ee3p \u0111\u1ec3 theo d\u00f5i KPI, t\u1ed1i \u01b0u v\u1eadn h\u00e0nh, \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t ph\u00f2ng ban v\u00e0 ph\u00e1t hi\u1ec7n nh\u1eefng v\u1ea5n \u0111\u1ec1 \u0111ang t\u1ed3n t\u1ea1i.\u00a0<\/td><td>BA \u0111\u01b0\u1ee3c d\u00f9ng \u0111\u1ec3 d\u1ef1 b\u00e1o th\u1ecb tr\u01b0\u1eddng, m\u00f4 ph\u1ecfng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c m\u1edbi, t\u1ed1i \u01b0u chi ph\u00ed, \u0111\u00e1nh gi\u00e1 r\u1ee7i ro v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mang t\u00ednh \u0111\u1ecbnh h\u01b0\u1edbng.\u00a0<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"vi-du-minh-hoa-ung-dung-thuc-te-cua-business-intelligence-bi-va-business-analytics-ba\"><\/span><strong>V\u00ed d\u1ee5 minh h\u1ecda \u1ee9ng d\u1ee5ng th\u1ef1c t\u1ebf c\u1ee7a <\/strong>Business Intelligence (BI) v\u00e0 Business Analytics (BA)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Minh h\u1ecda k\u1ecbch b\u1ea3n BI\u00a0<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gi\u1ea3 s\u1eed m\u1ed9t doanh nghi\u1ec7p mu\u1ed1n n\u1eafm r\u00f5 t\u00ecnh h\u00ecnh kinh doanh h\u00e0ng th\u00e1ng. H\u1ecd s\u1eed d\u1ee5ng BI \u0111\u1ec3 t\u1ed5ng h\u1ee3p d\u1eef li\u1ec7u t\u1eeb c\u00e1c ph\u00f2ng ban, t\u1ea1o dashboard tr\u1ef1c quan hi\u1ec3n th\u1ecb doanh s\u1ed1, l\u1ee3i nhu\u1eadn v\u00e0 chi ph\u00ed theo t\u1eebng b\u1ed9 ph\u1eadn.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u00f4ng qua c\u00e1c b\u00e1o c\u00e1o n\u00e0y, nh\u00e0 qu\u1ea3n l\u00fd c\u00f3 th\u1ec3 theo d\u00f5i KPI, ph\u00e1t hi\u1ec7n nh\u1eefng v\u1ea5n \u0111\u1ec1 trong v\u1eadn h\u00e0nh, \u0111\u1ed3ng th\u1eddi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh nhanh ch\u00f3ng \u0111\u1ec3 c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng. BI gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 \u201chi\u1ec7n tr\u1ea1ng\u201d v\u00e0 ph\u1ea3n \u1ee9ng k\u1ecbp th\u1eddi v\u1edbi nh\u1eefng thay \u0111\u1ed5i ngay l\u1eadp t\u1ee9c.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Minh h\u1ecda k\u1ecbch b\u1ea3n BA\u00a0<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u1edbi c\u00f9ng doanh nghi\u1ec7p \u0111\u00f3, BA \u0111\u01b0\u1ee3c d\u00f9ng \u0111\u1ec3 ph\u00e2n t\u00edch s\u00e2u h\u01a1n v\u00e0 d\u1ef1 \u0111o\u00e1n t\u01b0\u01a1ng lai. V\u00ed d\u1ee5, d\u1ef1a tr\u00ean d\u1eef li\u1ec7u l\u1ecbch s\u1eed v\u00e0 c\u00e1c bi\u1ebfn th\u1ecb tr\u01b0\u1eddng, BA c\u00f3 th\u1ec3 d\u1ef1 b\u00e1o doanh s\u1ed1 qu\u00fd t\u1edbi, m\u00f4 ph\u1ecfng t\u00e1c \u0111\u1ed9ng n\u1ebfu thay \u0111\u1ed5i chi\u1ebfn l\u01b0\u1ee3c marketing, ho\u1eb7c t\u1ed1i \u01b0u gi\u00e1 s\u1ea3n ph\u1ea9m \u0111\u1ec3 \u0111\u1ea1t l\u1ee3i nhu\u1eadn cao nh\u1ea5t.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nh\u1edd c\u00e1c ph\u00e2n t\u00edch n\u00e0y, nh\u00e0 qu\u1ea3n l\u00fd kh\u00f4ng ch\u1ec9 hi\u1ec3u t\u1ea1i sao k\u1ebft qu\u1ea3 hi\u1ec7n t\u1ea1i x\u1ea3y ra m\u00e0 c\u00f2n ch\u1ee7 \u0111\u1ed9ng l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c, gi\u1ea3m r\u1ee7i ro v\u00e0 t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i tr\u01b0\u1edbc khi ch\u00fang xu\u1ea5t hi\u1ec7n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">BI cung c\u1ea5p \u201cb\u1ea3n \u0111\u1ed3 hi\u1ec7n tr\u1ea1ng\u201d \u0111\u1ec3 doanh nghi\u1ec7p nh\u00ecn th\u1ea5y v\u00e0 qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng hi\u1ec7n t\u1ea1i, trong khi BA mang l\u1ea1i \u201cb\u1ea3n \u0111\u1ed3 \u0111\u1ecbnh h\u01b0\u1edbng\u201d gi\u00fap doanh nghi\u1ec7p d\u1ef1 \u0111o\u00e1n v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch cho t\u01b0\u01a1ng lai. S\u1ef1 k\u1ebft h\u1ee3p c\u1ea3 hai mang \u0111\u1ebfn m\u1ed9t g\u00f3c nh\u00ecn to\u00e0n di\u1ec7n, t\u1eeb qu\u1ea3n l\u00fd hi\u1ec7u qu\u1ea3 hi\u1ec7n t\u1ea1i \u0111\u1ebfn ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"389\" src=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/So-sanh-BI-va-BA-1-1024x389.jpg\" alt=\"V\u00ed d\u1ee5 minh h\u1ecda \u1ee9ng d\u1ee5ng th\u1ef1c t\u1ebf c\u1ee7a BI v\u00e0 BA\" class=\"wp-image-18994\" srcset=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/So-sanh-BI-va-BA-1-1024x389.jpg 1024w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/So-sanh-BI-va-BA-1-300x114.jpg 300w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/So-sanh-BI-va-BA-1-768x292.jpg 768w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/So-sanh-BI-va-BA-1-18x7.jpg 18w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/So-sanh-BI-va-BA-1.jpg 1026w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"loi-ich-khi-trien-khai-business-intelligence-bi-va-business-analytics-ba-dung-cach\"><\/span><strong>L\u1ee3i \u00edch khi tri\u1ec3n khai Business Intelligence (BI) v\u00e0 Business Analytics (BA) \u0111\u00fang c\u00e1ch<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Khi tri\u1ec3n khai \u0111\u00fang c\u00e1ch, c\u1ea3&nbsp;Business Intelligence (BI) v\u00e0 Business Analytics (BA)&nbsp;\u0111\u1ec1u mang l\u1ea1i nh\u1eefng l\u1ee3i \u00edch thi\u1ebft th\u1ef1c cho doanh nghi\u1ec7p, t\u1eeb vi\u1ec7c qu\u1ea3n l\u00fd hi\u1ec7u qu\u1ea3 hi\u1ec7n tr\u1ea1ng \u0111\u1ebfn ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n. Vi\u1ec7c hi\u1ec3u r\u00f5 vai tr\u00f2 c\u1ee7a t\u1eebng c\u00f4ng c\u1ee5 s\u1ebd gi\u00fap doanh nghi\u1ec7p&nbsp;t\u1ed1i \u01b0u h\u00f3a gi\u00e1 tr\u1ecb d\u1eef li\u1ec7u v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh ch\u00ednh x\u00e1c h\u01a1n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L\u1ee3i \u00edch c\u1ee7a&nbsp;Business Intelligence (BI):&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Gi\u00fap doanh nghi\u1ec7p\u00a0n\u00e2ng cao hi\u1ec7u qu\u1ea3 v\u1eadn h\u00e0nh\u00a0b\u1eb1ng c\u00e1ch t\u1ed5ng h\u1ee3p v\u00e0 tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u t\u1eeb nhi\u1ec1u ph\u00f2ng ban.\u00a0<\/li>\n\n\n\n<li>C\u00e1c b\u00e1o c\u00e1o v\u00e0 dashboard h\u1ed7 tr\u1ee3 nh\u00e0 qu\u1ea3n l\u00fd\u00a0theo d\u00f5i KPI m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng\u00a0v\u00e0 ph\u00e1t hi\u1ec7n s\u1edbm c\u00e1c v\u1ea5n \u0111\u1ec1 trong ho\u1ea1t \u0111\u1ed9ng.\u00a0<\/li>\n\n\n\n<li>Cho ph\u00e9p ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u minh b\u1ea1ch, thay v\u00ec d\u1ef1a v\u00e0o c\u1ea3m t\u00ednh hay ph\u00e1n \u0111o\u00e1n ch\u1ee7 quan.\u00a0<\/li>\n\n\n\n<li>Cung c\u1ea5p m\u1ed9t\u00a0\u201cb\u1ea3n \u0111\u1ed3 hi\u1ec7n tr\u1ea1ng\u201d\u00a0ch\u00ednh x\u00e1c, t\u1eeb \u0111\u00f3 c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t, qu\u1ea3n l\u00fd t\u1ed5ng th\u1ec3 v\u00e0 gi\u00e1m s\u00e1t ti\u1ebfn \u0111\u1ed9 c\u00f4ng vi\u1ec7c.\u00a0<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">L\u1ee3i \u00edch c\u1ee7a Business Analytics (BA):\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Gi\u00fap doanh nghi\u1ec7p\u00a0ch\u1ee7 \u0111\u1ed9ng l\u1eadp k\u1ebf ho\u1ea1ch\u00a0v\u00e0 ra quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c thay v\u00ec ch\u1ec9 ph\u1ea3n \u1ee9ng v\u1edbi t\u00ecnh h\u00ecnh.\u00a0<\/li>\n\n\n\n<li>Ph\u00e2n t\u00edch nguy\u00ean nh\u00e2n, d\u1ef1 \u0111o\u00e1n xu h\u01b0\u1edbng v\u00e0 m\u00f4 ph\u1ecfng c\u00e1c k\u1ecbch b\u1ea3n kinh doanh \u0111\u1ec3 l\u1ef1a ch\u1ecdn ph\u01b0\u01a1ng \u00e1n t\u1ed1i \u01b0u.\u00a0<\/li>\n\n\n\n<li>H\u1ed7 tr\u1ee3 \u0111\u00e1nh gi\u00e1 r\u1ee7i ro, t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i m\u1edbi v\u00e0 x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n b\u1ec1n v\u1eefng.\u00a0<\/li>\n\n\n\n<li>Gi\u00fap doanh nghi\u1ec7p\u00a0\u0111i tr\u01b0\u1edbc m\u1ed9t b\u01b0\u1edbc\u00a0so v\u1edbi c\u00e1c bi\u1ebfn \u0111\u1ed9ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng, t\u1eeb \u0111\u00f3 gia t\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh.\u00a0<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Khi k\u1ebft h\u1ee3p BI v\u00e0 BA:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Doanh nghi\u1ec7p v\u1eeba n\u1eafm b\u1eaft\u00a0d\u1eef li\u1ec7u l\u1ecbch s\u1eed v\u00e0 hi\u1ec7n t\u1ea1i\u00a0(BI), v\u1eeba d\u1ef1 \u0111o\u00e1n v\u00e0\u00a0\u0111\u1ecbnh h\u01b0\u1edbng t\u01b0\u01a1ng lai\u00a0(BA).\u00a0<\/li>\n\n\n\n<li>T\u1ea1o ra m\u1ed9t\u00a0g\u00f3c nh\u00ecn to\u00e0n di\u1ec7n, gi\u00fap l\u00e3nh \u0111\u1ea1o \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh th\u00f4ng minh, c\u00e2n b\u1eb1ng gi\u1eefa qu\u1ea3n l\u00fd hi\u1ec7n t\u1ea1i v\u00e0 ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n.\u00a0<\/li>\n\n\n\n<li>N\u00e2ng cao\u00a0kh\u1ea3 n\u0103ng c\u1ea1nh tranh\u00a0v\u00e0 duy tr\u00ec\u00a0s\u1ef1 \u1ed5n \u0111\u1ecbnh\u00a0trong m\u00f4i tr\u01b0\u1eddng kinh doanh \u0111\u1ea7y bi\u1ebfn \u0111\u1ed9ng.\u00a0<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Vi\u1ec7c k\u1ebft h\u1ee3p BI v\u00e0 BA kh\u00f4ng ch\u1ec9 gi\u00fap doanh nghi\u1ec7p\u00a0qu\u1ea3n l\u00fd t\u1ed1t hi\u1ec7n tr\u1ea1ng, m\u00e0 c\u00f2n\u00a0t\u1ea1o n\u1ec1n t\u1ea3ng cho c\u00e1c quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c\u00a0d\u1ef1a tr\u00ean d\u1eef li\u1ec7u ch\u00ednh x\u00e1c, minh b\u1ea1ch v\u00e0 c\u00f3 d\u1ef1 b\u00e1o cho t\u01b0\u01a1ng lai.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Loi-ich-khi-trien-khai-BI-BA-dung-cach-1024x538.jpg\" alt=\"L\u1ee3i \u00edch khi tri\u1ec3n khai BI &amp; BA \u0111\u00fang c\u00e1ch\" class=\"wp-image-18995\" srcset=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Loi-ich-khi-trien-khai-BI-BA-dung-cach-1024x538.jpg 1024w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Loi-ich-khi-trien-khai-BI-BA-dung-cach-300x158.jpg 300w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Loi-ich-khi-trien-khai-BI-BA-dung-cach-768x403.jpg 768w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Loi-ich-khi-trien-khai-BI-BA-dung-cach-18x9.jpg 18w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Loi-ich-khi-trien-khai-BI-BA-dung-cach.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"khi-nao-nen-dung-business-intelligence-khi-nao-nen-dung-business-analytics-hoach-dinh-chien-luoc-ro-rang\"><\/span><strong>Khi n\u00e0o n\u00ean d\u00f9ng Business Intelligence, khi n\u00e0o n\u00ean d\u00f9ng <strong>Business Analytics<\/strong>? Ho\u1ea1ch \u0111\u1ecbnh\u00a0chi\u1ebfn l\u01b0\u1ee3c r\u00f5 r\u00e0ng<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a gi\u00e1 tr\u1ecb d\u1eef li\u1ec7u, doanh nghi\u1ec7p c\u1ea7n bi\u1ebft&nbsp;khi n\u00e0o n\u00ean \u00e1p d\u1ee5ng BI v\u00e0 khi n\u00e0o n\u00ean tri\u1ec3n khai BA, c\u0169ng nh\u01b0 c\u00e1ch k\u1ebft h\u1ee3p c\u1ea3 hai m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>B\u1eaft \u0111\u1ea7u v\u1edbi BI khi mu\u1ed1n hi\u1ec3u hi\u1ec7n tr\u1ea1ng:\u00a0<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u1ebfu doanh nghi\u1ec7p m\u1edbi b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng d\u1eef li\u1ec7u ho\u1eb7c mu\u1ed1n c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng th\u1ec3 v\u1ec1&nbsp;hi\u1ec7u su\u1ea5t ho\u1ea1t \u0111\u1ed9ng hi\u1ec7n t\u1ea1i, BI l\u00e0 l\u1ef1a ch\u1ecdn \u0111\u1ea7u ti\u00ean.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00f3 gi\u00fap t\u1ed5ng h\u1ee3p d\u1eef li\u1ec7u t\u1eeb c\u00e1c ph\u00f2ng ban, tr\u1ef1c quan h\u00f3a th\u00f4ng tin v\u00e0 theo d\u00f5i KPI m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng, t\u1eeb \u0111\u00f3 ph\u00e1t hi\u1ec7n s\u1edbm v\u1ea5n \u0111\u1ec1 v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u ch\u1ee9 kh\u00f4ng ch\u1ec9 c\u1ea3m t\u00ednh.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Chuy\u1ec3n sang BA khi mu\u1ed1n d\u1ef1 b\u00e1o v\u00e0 ph\u00e1t tri\u1ec3n t\u01b0\u01a1ng lai:\u00a0<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Khi d\u1eef li\u1ec7u \u0111\u00e3 \u0111\u01b0\u1ee3c chu\u1ea9n h\u00f3a v\u00e0 \u1ed5n \u0111\u1ecbnh, BA s\u1ebd gi\u00fap doanh nghi\u1ec7p \u0111i xa h\u01a1n. Nh\u1edd ph\u00e2n t\u00edch nguy\u00ean nh\u00e2n, m\u00f4 ph\u1ecfng k\u1ecbch b\u1ea3n v\u00e0 d\u1ef1 \u0111o\u00e1n xu h\u01b0\u1edbng, BA cho ph\u00e9p l\u00e3nh \u0111\u1ea1o&nbsp;ch\u1ee7 \u0111\u1ed9ng l\u00ean k\u1ebf ho\u1ea1ch, gi\u1ea3m r\u1ee7i ro v\u00e0 t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i tr\u01b0\u1edbc khi ch\u00fang xu\u1ea5t hi\u1ec7n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>K\u1ebft h\u1ee3p BI v\u00e0 BA \u0111\u1ec3 khai th\u00e1c t\u1ed1i \u0111a d\u1eef li\u1ec7u:\u00a0<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 l\u00e0\u00a0b\u1eaft \u0111\u1ea7u v\u1edbi BI\u00a0\u0111\u1ec3 \u0111\u1ea3m b\u1ea3o d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c chu\u1ea9n h\u00f3a v\u00e0 tr\u1ef1c quan h\u00f3a \u0111\u1ea7y \u0111\u1ee7. Khi n\u1ec1n t\u1ea3ng d\u1eef li\u1ec7u v\u1eefng ch\u1eafc v\u00e0 \u0111\u1ed9i ng\u0169 ph\u00e2n t\u00edch s\u1eb5n s\u00e0ng, BA s\u1ebd m\u1edf ra kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch s\u00e2u h\u01a1n, d\u1ef1 b\u00e1o v\u00e0 ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n. S\u1ef1 k\u1ebft h\u1ee3p n\u00e0y mang l\u1ea1i\u00a0g\u00f3c nh\u00ecn to\u00e0n di\u1ec7n,\u00a0t\u1eeb qu\u1ea3n l\u00fd hi\u1ec7n tr\u1ea1ng \u0111\u1ebfn \u0111\u1ecbnh h\u01b0\u1edbng t\u01b0\u01a1ng lai, gi\u00fap doanh nghi\u1ec7p v\u1eadn h\u00e0nh linh ho\u1ea1t v\u00e0 ra quy\u1ebft \u0111\u1ecbnh th\u00f4ng minh h\u01a1n.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"562\" src=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA.jpg\" alt=\"Khi n\u00e0o n\u00ean d\u00f9ng BI, khi n\u00e0o n\u00ean d\u00f9ng BA? Ho\u1ea1ch \u0111\u1ecbnh\u00a0chi\u1ebfn l\u01b0\u1ee3c r\u00f5 r\u00e0ng\" class=\"wp-image-18996\" srcset=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA.jpg 1024w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA-300x165.jpg 300w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA-768x422.jpg 768w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA-18x10.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"thach-thuc-khi-su-dung-business-intelligence-bi-va-business-analytics-ba\"><\/span><strong>Th\u00e1ch th\u1ee9c khi s\u1eed d\u1ee5ng<\/strong> <strong>Business Intelligence (BI) v\u00e0 Business Analytics<\/strong> (BA)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">M\u1eb7c d\u00f9 BI v\u00e0 BA mang l\u1ea1i nhi\u1ec1u gi\u00e1 tr\u1ecb, vi\u1ec7c tri\u1ec3n khai th\u1ef1c t\u1ebf v\u1eabn g\u1eb7p kh\u00f4ng \u00edt&nbsp;th\u00e1ch th\u1ee9c&nbsp;m\u00e0 doanh nghi\u1ec7p c\u1ea7n nh\u1eadn di\u1ec7n \u0111\u1ec3 chu\u1ea9n b\u1ecb \u0111\u1ea7y \u0111\u1ee7.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kh\u00f3 kh\u0103n khi tri\u1ec3n khai BI\u00a0<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">X\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng BI \u0111\u00f2i h\u1ecfi&nbsp;chi ph\u00ed \u0111\u1ea7u t\u01b0 kh\u00f4ng nh\u1ecf&nbsp;cho ph\u1ea7n m\u1ec1m, c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng v\u00e0 \u0111\u00e0o t\u1ea1o nh\u00e2n s\u1ef1. Ngo\u00e0i ra, BI ch\u1ec9 ph\u00e1t huy hi\u1ec7u qu\u1ea3 khi d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c&nbsp;qu\u1ea3n l\u00fd ch\u1eb7t ch\u1ebd&nbsp;v\u00e0 l\u01b0u tr\u1eef trong m\u1ed9t kho d\u1eef li\u1ec7u (data warehouse) chu\u1ea9n h\u00f3a. N\u1ebfu d\u1eef li\u1ec7u r\u1eddi r\u1ea1c, thi\u1ebfu th\u1ed1ng nh\u1ea5t, c\u00e1c b\u00e1o c\u00e1o v\u00e0 dashboard s\u1ebd kh\u00f4ng c\u00f2n \u0111\u00e1ng tin c\u1eady, l\u00e0m gi\u1ea3m kh\u1ea3 n\u0103ng ra quy\u1ebft \u0111\u1ecbnh ch\u00ednh x\u00e1c.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Th\u00e1ch th\u1ee9c v\u1edbi BA\u00a0<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">BA \u0111\u00f2i h\u1ecfi doanh nghi\u1ec7p c\u00f3 \u0111\u1ed9i ng\u0169 chuy\u00ean gia ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 k\u1ef9 thu\u1eadt m\u00f4 h\u00ecnh h\u00f3a ti\u00ean ti\u1ebfn \u0111\u1ec3 x\u1eed l\u00fd c\u00e1c b\u00e0i to\u00e1n ph\u1ee9c t\u1ea1p. N\u1ebfu m\u00f4 h\u00ecnh d\u1ef1 b\u00e1o kh\u00f4ng ch\u00ednh x\u00e1c ho\u1eb7c \u00e1p d\u1ee5ng sai ph\u01b0\u01a1ng ph\u00e1p, quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c c\u00f3 th\u1ec3 b\u1ecb sai l\u1ec7ch, d\u1eabn \u0111\u1ebfn thi\u1ec7t h\u1ea1i v\u1ec1 t\u00e0i ch\u00ednh ho\u1eb7c b\u1ecf l\u1ee1 c\u01a1 h\u1ed9i quan tr\u1ecdng.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u00eam v\u00e0o \u0111\u00f3, BA c\u1ea7n t\u1ed5ng h\u1ee3p d\u1eef li\u1ec7u t\u1eeb nhi\u1ec1u ngu\u1ed3n v\u00e0 x\u1eed l\u00fd c\u1ea3 d\u1eef li\u1ec7u l\u1edbn hay phi c\u1ea5u tr\u00fac, \u0111i\u1ec1u n\u00e0y l\u00e0m cho vi\u1ec7c tri\u1ec3n khai tr\u1edf n\u00ean ph\u1ee9c t\u1ea1p h\u01a1n v\u00e0 \u0111\u00f2i h\u1ecfi s\u1ef1 ph\u1ed1i h\u1ee3p ch\u1eb7t ch\u1ebd gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>V\u1ea5n \u0111\u1ec1 v\u1ec1 d\u1eef li\u1ec7u<\/strong>\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u1eef li\u1ec7u l\u00e0 n\u1ec1n t\u1ea3ng c\u1ee7a c\u1ea3 BI v\u00e0 BA, nh\u01b0ng ch\u1ea5t l\u01b0\u1ee3ng, t\u00ednh to\u00e0n v\u1eb9n v\u00e0 b\u1ea3o m\u1eadt lu\u00f4n l\u00e0 th\u00e1ch th\u1ee9c l\u1edbn. N\u1ebfu d\u1eef li\u1ec7u&nbsp;thi\u1ebfu ch\u00ednh x\u00e1c, kh\u00f4ng \u0111\u1ed3ng nh\u1ea5t ho\u1eb7c b\u1ecb r\u00f2 r\u1ec9, k\u1ebft qu\u1ea3 ph\u00e2n t\u00edch s\u1ebd m\u1ea5t gi\u00e1 tr\u1ecb, l\u00e0m sai l\u1ec7ch quy\u1ebft \u0111\u1ecbnh kinh doanh. Do \u0111\u00f3, duy tr\u00ec d\u1eef li\u1ec7u chu\u1ea9n, \u0111\u1ea7y \u0111\u1ee7 v\u00e0 an to\u00e0n l\u00e0 b\u01b0\u1edbc c\u1ea7n thi\u1ebft \u0111\u1ec3 c\u00e1c h\u1ec7 th\u1ed1ng BI v\u00e0 BA ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u00e1ch th\u1ee9c l\u1edbn nh\u1ea5t kh\u00f4ng ph\u1ea3i ch\u1ec9 n\u1eb1m \u1edf c\u00f4ng ngh\u1ec7 hay c\u00f4ng c\u1ee5, m\u00e0 l\u00e0\u00a0x\u00e2y d\u1ef1ng quy tr\u00ecnh d\u1eef li\u1ec7u chu\u1ea9n, \u0111\u1ed9i ng\u0169 c\u00f3 chuy\u00ean m\u00f4n v\u00e0 chi\u1ebfn l\u01b0\u1ee3c tri\u1ec3n khai h\u1ee3p l\u00fd. V\u00ec th\u1ebf Doanh nghi\u1ec7p n\u00ean c\u1ea7n s\u1ef1 t\u00ednh to\u00e1n k\u1ef9 l\u01b0\u1ee1ng tr\u01b0\u1edbc khi b\u1eaft \u0111\u1ea7u \u00e1p d\u1ee5ng BI v\u00e0 BA cho doanh nghi\u1ec7p c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"500\" src=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA-1.jpg\" alt=\"Th\u00e1ch th\u1ee9c khi s\u1eed d\u1ee5ng BI v\u00e0 BA\" class=\"wp-image-18997\" srcset=\"https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA-1.jpg 800w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA-1-300x188.jpg 300w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA-1-768x480.jpg 768w, https:\/\/gemglobal.edu.vn\/wp-content\/uploads\/2025\/11\/Khi-nao-nen-dung-BI-khi-nao-nen-dung-BA-1-18x12.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Hi\u1ec3u r\u00f5&nbsp;s\u1ef1 kh\u00e1c nhau gi\u1eefa Business Intelligence v\u00e0 Business Analytics (BI vs BA)&nbsp;gi\u00fap doanh nghi\u1ec7p x\u00e1c \u0111\u1ecbnh \u0111\u00fang m\u1ee5c ti\u00eau v\u00e0 c\u00e1ch s\u1eed d\u1ee5ng d\u1eef li\u1ec7u trong qu\u1ea3n tr\u1ecb. BI cung c\u1ea5p c\u00e1i nh\u00ecn t\u1ed5ng quan v\u1ec1 hi\u1ec7n tr\u1ea1ng, trong khi BA \u0111i s\u00e2u v\u00e0o ph\u00e2n t\u00edch nguy\u00ean nh\u00e2n v\u00e0 d\u1ef1 \u0111o\u00e1n t\u01b0\u01a1ng lai; c\u1ea3 hai kh\u00f4ng \u0111\u1ed1i l\u1eadp m\u00e0&nbsp;b\u1ed5 tr\u1ee3 l\u1eabn nhau, t\u1ea1o g\u00f3c nh\u00ecn to\u00e0n di\u1ec7n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u1ed1i v\u1edbi l\u00e3nh \u0111\u1ea1o v\u00e0 qu\u1ea3n l\u00fd, vi\u1ec7c&nbsp;\u0111\u1ea7u t\u01b0 v\u00e0o c\u1ea3 BI v\u00e0 BA&nbsp;s\u1ebd n\u00e2ng cao kh\u1ea3 n\u0103ng ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u, thay v\u00ec d\u1ef1a v\u00e0o c\u1ea3m t\u00ednh. Ngo\u00e0i ra, doanh nghi\u1ec7p c\u0169ng n\u00ean c\u00e2n nh\u1eafc&nbsp;\u0111\u00e0o t\u1ea1o \u0111\u1ed9i ng\u0169 l\u00e3nh \u0111\u1ea1o v\u00e0 chuy\u00ean gia d\u1eef li\u1ec7u, ho\u1eb7c x\u00e2y d\u1ef1ng m\u1ed9t \u0111\u1ed9i ng\u0169 ph\u00e2n t\u00edch chuy\u00ean s\u00e2u \u0111\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a gi\u00e1 tr\u1ecb d\u1eef li\u1ec7u. Khi BI v\u00e0 BA \u0111\u01b0\u1ee3c tri\u1ec3n khai \u0111\u1ed3ng b\u1ed9, doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 qu\u1ea3n l\u00fd hi\u1ec7u qu\u1ea3 hi\u1ec7n t\u1ea1i m\u00e0 c\u00f2n ch\u1ee7 \u0111\u1ed9ng \u0111\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c v\u00e0 duy tr\u00ec l\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">XEM TH\u00caM C\u00c1C CH\u01af\u01a0NG TR\u00ccNH T\u1ea0I GEM GLOBAL: <a href=\"https:\/\/gemglobal.edu.vn\/en\/lich-khai-giang-tong-hop\/\">T\u1ea1i \u0111\u00e2y<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"featured_media":18989,"template":"","chuyen-muc-tai-lieu":[25],"class_list":["post-18987","tai-lieu","type-tai-lieu","status-publish","has-post-thumbnail","hentry","chuyen-muc-tai-lieu-ly-thuyet-quan-tri"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/tai-lieu\/18987","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/tai-lieu"}],"about":[{"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/types\/tai-lieu"}],"version-history":[{"count":2,"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/tai-lieu\/18987\/revisions"}],"predecessor-version":[{"id":18998,"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/tai-lieu\/18987\/revisions\/18998"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/media\/18989"}],"wp:attachment":[{"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/media?parent=18987"}],"wp:term":[{"taxonomy":"chuyen-muc-tai-lieu","embeddable":true,"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/chuyen-muc-tai-lieu?post=18987"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}