X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tuy\u1ec3n d\u1ee5ng (employer branding) \u0111\u00e3 l\u00e0 m\u1ed9t ph\u1ea7n b\u1eaft bu\u1ed9c trong chi\u1ebfn l\u01b0\u1ee3c nh\u00e2n s\u1ef1 c\u1ee7a c\u00e1c t\u1ed5 ch\u1ee9c \u0111\u1ec3 thu h\u00fat v\u00e0 gi\u1eef ch\u00e2n nh\u00e2n t\u00e0i, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong nh\u1eefng ng\u00e0nh \u0111ang khan hi\u1ebfm nh\u00e2n l\u1ef1c nh\u01b0 B\u0110S, B\u1ea3o hi\u1ec3m. Ph\u1ea7n l\u1edbn c\u00e1c \u1ee9ng vi\u00ean \u201cngon\u201d hi\u1ec7n nay \u0111\u1ec1u \u0111\u00e3 t\u00ecm \u0111\u01b0\u1ee3c b\u1ebfn \u0111\u1ed7 cho s\u1ef1 nghi\u1ec7p. Tuy nhi\u00ean, theo b\u00e1o c\u00e1o m\u1edbi nh\u1ea5t c\u1ee7a TopCV, 95% nh\u00e2n s\u1ef1 tr\u1ebb s\u1eb5n s\u00e0ng \u0111\u00f3n nh\u1eadn c\u01a1 h\u1ed9i m\u1edbi khi \u0111ang \u1ed5n \u0111\u1ecbnh.<\/p>\n\n\n\n
H\u1ecd ti\u1ebfp nh\u1eadn th\u00f4ng tin tuy\u1ec3n d\u1ee5ng m\u1ed7i ng\u00e0y, d\u00f9 ch\u1ee7 \u0111\u1ed9ng hay b\u1ecb \u0111\u1ed9ng. M\u1ed9t ng\u01b0\u1eddi b\u1ea1n gi\u1edbi thi\u1ec7u c\u00f4ng vi\u1ec7c m\u1edbi, email s\u00e0n tuy\u1ec3n d\u1ee5ng g\u1eedi h\u00e0ng tu\u1ea7n\u2026 c\u0169ng c\u00f3 th\u1ec3 khi\u1ebfn h\u1ecd chuy\u1ec3n vi\u1ec7c. Ch\u00ednh v\u00ec th\u1ebf m\u00e0 vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u cho nh\u00e0 tuy\u1ec3n d\u1ee5ng l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i quan tr\u1ecdng trong th\u1eddi bu\u1ed5i hi\u1ec7n nay \u0111\u1ec3 h\u00fat ng\u01b0\u1eddi t\u00e0i.<\/p>\n\n\n\n
Th\u01b0\u01a1ng hi\u1ec7u nh\u00e0 tuy\u1ec3n d\u1ee5ng (employer branding) l\u00e0 g\u00ec? Kh\u00e1i ni\u1ec7m \u201cEmployer Branding\u201d \u2013 \u201cTh\u01b0\u01a1ng hi\u1ec7u nh\u00e0 tuy\u1ec3n d\u1ee5ng\u201d \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u01b0a ra t\u1eeb gi\u1eefa nh\u1eefng n\u0103m 1990. Th\u01b0\u01a1ng hi\u1ec7u nh\u00e0 tuy\u1ec3n d\u1ee5ng \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 uy t\u00edn th\u01b0\u01a1ng hi\u1ec7u c\u00f4ng ty d\u01b0\u1edbi t\u01b0 c\u00e1ch l\u00e0 nh\u00e0 tuy\u1ec3n d\u1ee5ng, thay v\u00ec t\u00ean tu\u1ed5i c\u1ee7a m\u1ed9t doanh nghi\u1ec7p tr\u00ean th\u1ecb tr\u01b0\u1eddng. Theo m\u1ed9t b\u00e0i vi\u1ebft tr\u00ean t\u1ea1p ch\u00ed Harvard Business Review, t\u1eeb giai \u0111o\u1ea1n 2004 \u0111\u1ebfn 2008 \u0111\u1ec1 t\u00e0i x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u nh\u00e0 tuy\u1ec3n d\u1ee5ng tr\u1edf n\u00ean \u0111\u01b0\u1ee3c quan t\u00e2m \u0111\u1eb7c bi\u1ec7t.<\/p>\n\n\n\n C\u00e1c t\u1eadp \u0111o\u00e0n l\u1edbn nh\u01b0 Unilever, Shell hay P&G \u0111\u00e3 \u00e1p d\u1ee5ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh b\u00e0i b\u1ea3n x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd v\u1edbi t\u01b0 c\u00e1ch l\u00e0 nh\u00e0 tuy\u1ec3n d\u1ee5ng tr\u00ean th\u1ecb tr\u01b0\u1eddng tuy\u1ec3n d\u1ee5ng gi\u1ed1ng nh\u01b0 h\u1ecd \u0111\u00e3 l\u00e0m \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00f4ng ty tr\u00ean th\u1ecb tr\u01b0\u1eddng ti\u00eau d\u00f9ng truy\u1ec1n th\u1ed1ng.Th\u1ef1c t\u1ebf n\u00e0y b\u1eaft ngu\u1ed3n t\u1eeb th\u1ecb tr\u01b0\u1eddng tuy\u1ec3n d\u1ee5ng ng\u00e0y c\u00e0ng ch\u1ecbu s\u1ef1 c\u1ea1nh tranh r\u1ea5t kh\u1ed1c li\u1ec7t \u0111\u1ec3 c\u00e1c c\u00f4ng ty c\u00f3 th\u1ec3 thu h\u00fat \u0111\u01b0\u1ee3c nh\u1eefng nh\u00e2n s\u1ef1 t\u1ed1t v\u00e0 cao h\u01a1n n\u1eefa l\u00e0 nh\u1eefng nh\u00e2n t\u00e0i v\u1ec1 l\u00e0m vi\u1ec7c cho h\u1ecd.<\/p>\n\n\n\n C\u00f3 3 l\u00fd do doanh nghi\u1ec7p c\u1ea7n \u0111\u1ea7u t\u01b0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tuy\u1ec3n d\u1ee5ng ngay l\u00fac n\u00e0y: (1)Ti\u1ebft ki\u1ec7m th\u1eddi gian, chi ph\u00ed tuy\u1ec3n d\u1ee5ng; (2) thu h\u00fat nh\u00e2n t\u00e0i v\u00e0 (3) gi\u1eef ch\u00e2n \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean hi\u1ec7n t\u1ea1i.<\/p>\n\n\n\n Theo kh\u1ea3o s\u00e1t, 75% \u1ee9ng vi\u00ean t\u00ecm ki\u1ebfm th\u00f4ng tin v\u1ec1 Nh\u00e0 tuy\u1ec3n d\u1ee5ng tr\u00ean Internet tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh \u1ee9ng tuy\u1ec3n. 39% \u1ee9ng vi\u00ean s\u1eb5n s\u00e0ng ch\u1ea5p nh\u1eadn m\u1ee9c l\u01b0\u01a1ng th\u1ea5p h\u01a1n n\u1ebfu nh\u01b0 c\u00f4ng ty \u0111\u00f3 c\u00f3 m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c v\u00e0 c\u01a1 h\u1ed9i th\u0103ng ti\u1ebfn t\u1ed1t.<\/p>\n\n\n\n C\u00e1c b\u01b0\u1edbc x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p B\u01b0\u1edbc 1: \u0110\u00e1nh gi\u00e1 th\u1ef1c tr\u1ea1ng & x\u00e1c \u0111\u1ecbnh EVP: \u0110\u1ec3 c\u00f3 th\u1ec3 t\u1ea1o d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u tuy\u1ec3n d\u1ee5ng \u0111\u00e1ng tin c\u1eady v\u00e0 hi\u1ec7u qu\u1ea3, tr\u01b0\u1edbc h\u1ebft ng\u01b0\u1eddi HR Manager c\u1ea7n ph\u1ea3i nh\u00ecn nh\u1eadn l\u1ea1i h\u00ecnh \u1ea3nh c\u1ee7a doanh nghi\u1ec7p hi\u1ec7n t\u1ea1i. B\u1eaft \u0111\u1ea7u t\u1eeb m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c, n\u0103ng l\u1ef1c l\u00e3nh \u0111\u1ea1o, v\u0103n h\u00f3a doanh nghi\u1ec7p v\u00e0 c\u01a1 ch\u1ebf \u0111\u00e3i ng\u1ed9. C\u1ea3 ngu\u1ed3n trong v\u00e0 ngo\u00e0i doanh nghi\u1ec7p \u0111\u1ec1u c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u01b0a ra \u0111\u00e1nh gi\u00e1 cho th\u1ef1c tr\u1ea1ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a nh\u00e0 tuy\u1ec3n d\u1ee5ng.<\/p>\n\n\n\n Sau \u0111\u00f3, x\u00e1c \u0111\u1ecbnh EVP c\u1ee7a ch\u00ednh doanh nghi\u1ec7p b\u1ea1n \u2013 v\u1eeba \u0111\u1ea3m b\u1ea3o s\u1ef1 kh\u00e1c bi\u1ec7t, v\u1eeba h\u1ea5p d\u1eabn t\u1edbi \u1ee9ng vi\u00ean v\u00e0 nh\u00e2n vi\u00ean.EVP (Employee Value Propositions) l\u00e0 kh\u00e1i ni\u1ec7m c\u01a1 b\u1ea3n trong Th\u01b0\u01a1ng hi\u1ec7u tuy\u1ec3n d\u1ee5ng, c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 c\u00e1c \u0111\u1eb7c tr\u01b0ng, l\u1ee3i \u00edch c\u1ee7a doanh nghi\u1ec7p nh\u1eb1m khuy\u1ebfn kh\u00edch \u1ee9ng vi\u00ean \u1ee9ng tuy\u1ec3n ho\u1eb7c t\u1ea1o \u0111\u1ed9ng l\u1ef1c g\u1eafn k\u1ebft l\u00e2u d\u00e0i cho nh\u00e2n vi\u00ean hi\u1ec7n t\u1ea1i.<\/p>\n\n\n\n M\u1ed9t Employer Branding th\u1eadt s\u1ef1 l\u00e0 ph\u1ea3i thuy\u1ebft ph\u1ee5c \u0111\u01b0\u1ee3c \u1ee9ng vi\u00ean r\u1eb1ng doanh nghi\u1ec7p \u0111\u00f3 l\u00e0 m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c tuy\u1ec7t v\u1eddi. V\u00e0 \u0111\u1ec3 \u0111\u1ecbnh ngh\u0129a \u0111\u01b0\u1ee3c \u201cm\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c tuy\u1ec7t v\u1eddi\u201d l\u00e0 nh\u01b0 th\u1ebf n\u00e0o \u2013 hay ch\u00ednh l\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c EVP \u2013 \u0111\u00f2i h\u1ecfi s\u1ef1 th\u1ea5u hi\u1ec3u n\u1ed9i b\u1ed9 s\u00e2u s\u1eafc. Th\u00f4ng qua vi\u1ec7c tham kh\u1ea3o c\u1ea3 ngu\u1ed3n trong v\u00e0 ngo\u00e0i doanh nghi\u1ec7p \u1edf b\u01b0\u1edbc m\u1ed9t.<\/p>\n\n\n\n B\u01b0\u1edbc 2: Truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u tuy\u1ec3n d\u1ee5ng Gi\u1edd \u0111\u00e2y khi \u0111\u00e3 \u0111\u1ecbnh h\u00ecnh \u0111\u01b0\u1ee3c EVP c\u1ee7a doanh nghi\u1ec7p, b\u1ea1n c\u1ea7n t\u00ecm c\u00e1ch \u0111\u1ec3 th\u1eadt nhi\u1ec1u \u1ee9ng vi\u00ean bi\u1ebft v\u1ec1 \u0111i\u1ec1u \u0111\u00f3. Khi \u0111\u00f3, \u201cn\u00f3i nh\u01b0 th\u1ebf n\u00e0o\u201d v\u00e0 \u201cn\u00f3i \u1edf \u0111\u00e2u\u201d l\u00e0 hai c\u00e2u h\u1ecfi quan tr\u1ecdng b\u1ea1n c\u1ea7n tr\u1ea3 l\u1eddi.<\/p>\n\n\n\n Nh\u1eefng ph\u01b0\u01a1ng th\u1ee9c truy\u1ec1n b\u00e1 th\u01b0\u01a1ng hi\u1ec7u ph\u1ed5 bi\u1ebfn: – Qua h\u00ecnh \u1ea3nh: 44% ng\u01b0\u1eddi n\u00f3i r\u1eb1ng h\u1ecd nhi\u1ec1u kh\u1ea3 n\u0103ng s\u1ebd t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p h\u01a1n n\u1ebfu nh\u01b0 doanh nghi\u1ec7p \u0111\u0103ng h\u00ecnh \u1ea3nh l\u00ean b\u1ea5t k\u00ec ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng n\u00e0o (fanpage, Blog, B\u00e1o ch\u00ed, qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi\u2026). H\u00ecnh \u1ea3nh n\u00e0y c\u00f3 th\u1ec3 c\u00e1c b\u1ee9c \u1ea3nh ch\u1ee5p ho\u1eb7c c\u00e1c video v\u1ec1 doanh nghi\u1ec7p. N\u1ed9i dung c\u1ee7a ch\u00fang c\u00f3 th\u1ec3 l\u00e0 c\u00e1c kho\u1ea3nh kh\u1eafc c\u1ee7a nh\u00e2n vi\u00ean t\u1ea1i c\u00f4ng ty, m\u1ed9t v\u00e0i ho\u1ea1t \u0111\u1ed9ng n\u1ed9i b\u1ed9, h\u00ecnh \u1ea3nh c\u1ee7a c\u00f4ng ty t\u1ea1i m\u1ed9t s\u1ed1 s\u1ef1 ki\u1ec7n,\u2026<\/p>\n\n\n\n – X\u00e2y d\u1ef1ng trang tuy\u1ec3n d\u1ee5ng ri\u00eang: 80% ng\u01b0\u1eddi lao \u0111\u1ed9ng t\u00ecm ki\u1ebfm c\u00e1c c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m qua Internet, v\u00e0 ph\u1ea7n l\u1edbn \u0111\u1ec1u s\u1edf h\u1eefu \u00edt nh\u1ea5t m\u1ed9t t\u00e0i kho\u1ea3n m\u1ea1ng x\u00e3 h\u1ed9i cho c\u00f4ng vi\u1ec7c c\u0169ng nh\u01b0 c\u00e1c m\u1ee5c \u0111\u00edch c\u00e1 nh\u00e2n. V\u1eady t\u1ea1i sao kh\u00f4ng xu\u1ea5t hi\u1ec7n \u1edf n\u01a1i h\u1ecd c\u00f3 th\u1ec3 nh\u00ecn th\u1ea5y? M\u1ed9t trang tuy\u1ec3n d\u1ee5ng chuy\u00ean nghi\u1ec7p, c\u00f3 th\u1ec3 l\u00e0 Landing page tuy\u1ec3n d\u1ee5ng, Fanpage, H\u1ed3 s\u01a1 c\u00f4ng ty (Company profile) t\u1ea1i Linkedin \u2026ph\u1ea3i \u0111\u1ea3m b\u1ea3o c\u00e1c ti\u00eau ch\u00ed d\u01b0\u1edbi \u0111\u00e2y \u0111\u1ec3 t\u1ed1i \u0111a ho\u00e1 tr\u1ea3i nghi\u1ec7m cho \u1ee9ng vi\u00ean:<\/p>\n\n\n\n – T\u1ea1o s\u1ef1 c\u00f4ng nh\u1eadn t\u1eeb c\u1ed9ng \u0111\u1ed3ng: D\u00f9 b\u1ea1n c\u00f3 th\u1ef1c s\u1ef1 l\u00e0 m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c l\u00fd t\u01b0\u1edfng hay kh\u00f4ng, th\u00ec m\u1ecdi th\u00f4ng \u0111i\u1ec7p b\u1ea1n \u0111\u01b0a ra \u0111\u1ec1u k\u00e9m thuy\u1ebft ph\u1ee5c n\u1ebfu nh\u01b0 kh\u00f4ng c\u00f3 s\u1ef1 c\u00f4ng nh\u1eadn c\u1ee7a b\u00ean th\u1ee9 3. Nh\u1eefng bu\u1ed5i workshop, s\u1ef1 ki\u1ec7n c\u1ed9ng \u0111\u1ed3ng, c\u00e1c gi\u1ea3i th\u01b0\u1edfng, ra m\u1eaft b\u00e1o ch\u00ed, g\u1eb7p g\u1ee1 c\u00f9ng c\u00e1c \u0111\u1ea1i di\u1ec7n t\u1eeb ch\u00ednh ph\u1ee7, ban b\u1ed9 ng\u00e0nh\u2026 Tuy kh\u00f4ng \u0111\u00f3ng g\u00f3p tr\u1ef1c ti\u1ebfp t\u1edbi doanh thu nh\u01b0ng l\u1ea1i gi\u00fap \u00edch r\u1ea5t l\u1edbn cho th\u01b0\u01a1ng hi\u1ec7u tuy\u1ec3n d\u1ee5ng n\u00f3i ri\u00eang v\u00e0 th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p n\u00f3i chung.<\/p>\n\n\n\n – K\u00eau g\u1ecdi s\u1ef1 chia s\u1ebb t\u1eeb nh\u00e2n vi\u00ean: Vi\u1ec7c refer \u1ee9ng vi\u00ean \u0111\u01b0\u1ee3c coi l\u00e0 c\u00e1ch tuy\u1ec3n d\u1ee5ng hi\u1ec7u qu\u1ea3 nh\u1ea5t nh\u1edd chi ph\u00ed th\u1ea5p nh\u01b0ng v\u1eabn \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng \u1ee9ng vi\u00ean lu\u00f4n cao. M\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh th\u00fac \u0111\u1ea9y ho\u1ea1t \u0111\u1ed9ng gi\u1edbi thi\u1ec7u \u1ee9ng vi\u00ean n\u1ed9i b\u1ed9 \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng ch\u1eb7t ch\u1ebd, g\u1eafn li\u1ec1n v\u1edbi v\u0103n h\u00f3a v\u00e0 ch\u00ednh s\u00e1ch c\u00f4ng ty s\u1ebd kh\u00f4ng ch\u1ec9 gi\u00fap c\u00f4ng ty thu \u0111\u01b0\u1ee3c ngu\u1ed3n \u1ee9ng vi\u00ean l\u1edbn, m\u00e0 c\u0169ng \u0111\u1ed3ng th\u1eddi \u0111\u01b0a h\u00ecnh \u1ea3nh doanh nghi\u1ec7p \u0111i r\u1ed9ng r\u00e3i h\u01a1n. Ngo\u00e0i ra, \u0111\u1eebng qu\u00ean khuy\u1ebfn kh\u00edch c\u00e1c nh\u00e2n vi\u00ean c\u1ee7a m\u00ecnh chia s\u1ebb c\u1ea3m nh\u1eadn v\u1ec1 c\u00f4ng ty tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n tr\u1ef1c tuy\u1ebfn. B\u1ea1n c\u00f3 th\u1ec3 bi\u1ebfn \u0111\u00f3 th\u00e0nh c\u00e1c cu\u1ed9c thi n\u1ed9i b\u1ed9 nh\u00e2n d\u1ecbp th\u00e0nh l\u1eadp c\u00f4ng ty, ho\u1eb7c t\u1ea1o c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i cho ph\u00e9p nh\u00e2n vi\u00ean t\u1ef1 \u0111\u00f3ng g\u00f3p n\u1ed9i dung.<\/p>\n\n\n\n B\u01b0\u1edbc 3: \u0110\u00e1nh gi\u00e1 v\u00e0 \u0111o l\u01b0\u1eddng: Truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u tuy\u1ec3n d\u1ee5ng s\u1ebd tr\u1edf n\u00ean v\u00f4 \u0111\u1ecbnh n\u1ebfu doanh nghi\u1ec7p kh\u00f4ng c\u00f3 m\u1ed9t ph\u01b0\u01a1ng ti\u1ec7n \u0111o l\u01b0\u1eddng \u0111\u1ed1i v\u1edbi c\u00f4ng vi\u1ec7c kinh doanh (hay \u0111o l\u01b0\u1eddng ROI). \u0110\u1ec3 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c kh\u00e1ch quan, c\u00e1c nh\u00e0 tuy\u1ec3n d\u1ee5ng c\u1ea7n t\u1ea1o nh\u1eefng s\u1ed1 li\u1ec7u c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c cho t\u1eebng chi\u1ebfn d\u1ecbch, v\u00ed d\u1ee5 nh\u01b0 s\u1ed1 l\u01b0\u1ee3t xem, s\u1ed1 l\u01b0\u1ee3t \u1ee9ng tuy\u1ec3n. \u0110\u1ed3ng th\u1eddi doanh nghi\u1ec7p c\u0169ng c\u1ea7n tham chi\u1ebfu s\u1ed1 li\u1ec7u c\u1ee7a c\u00f9ng l\u0129nh v\u1ef1c \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 kh\u00e1ch quan h\u01a1n.<\/p>\n\n\n\n Hi\u1ec7n nay, r\u1ea5t nhi\u1ec1u doanh nghi\u1ec7p \u0111\u00e3 v\u00e0 \u0111ang h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c m\u1edf r\u1ed9ng chi\u1ebfn d\u1ecbch l\u00e0m sang th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh tr\u01b0\u1edbc m\u1eaft c\u00e1c \u1ee9ng vi\u00ean, th\u00f4ng qua vi\u1ec7c l\u00e0m gia \u0111\u1eb7t booth hay l\u00e0m di\u1ec5n gi\u1ea3 t\u1ea1i c\u00e1c s\u1ef1 ki\u1ec7n nh\u01b0 Career Day (Ng\u00e0y h\u1ed9i vi\u1ec7c l\u00e0m). \u0110\u00e2y c\u0169ng \u0111\u01b0\u1ee3c c\u00e1c chuy\u00ean gia \u0111\u00e1nh gi\u00e1 l\u00e0 m\u1ed9t trong nh\u1eefng di\u1ec5n \u0111\u00e0n h\u00e0ng \u0111\u1ea7u cho vi\u1ec7c qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh c\u1ee7a c\u00f4ng ty \u0111\u1ebfn h\u00e0ng ng\u00e0n \u1ee9ng vi\u00ean ti\u1ec1m n\u0103ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/p>\n\n\n\n V\u1edbi c\u00e1ch th\u1ee9c \u0111\u0103ng tuy\u1ec3n truy\u1ec1n th\u1ed1ng, n\u00f3 c\u00f3 th\u1ec3 s\u1ebd gi\u00fap b\u1ea1n trong vi\u1ec7c tuy\u1ec3n d\u1ee5ng c\u00e1c \u1ee9ng vi\u00ean thu\u1ed9c ph\u00e2n kh\u00fac n\u00e0o \u0111\u00f3 nh\u01b0ng nh\u00ecn chung n\u00f3 l\u1ea1i kh\u00f4ng th\u1eadt s\u1ef1 hi\u1ec7u qu\u1ea3 v\u1edbi c\u00e1c \u1ee9ng vi\u00ean ph\u00f9 h\u1ee3p v\u1edbi c\u00f4ng ty.<\/p>\n\n\n\n Th\u1ef1c t\u1ebf \u0111\u00e3 ch\u1ee9ng minh, tr\u00ean c\u00e1c di\u1ec5n \u0111\u00e0n\/group hi\u1ec7n nay, r\u1ea5t nhi\u1ec1u HR than phi\u1ec1n nh\u1eefng c\u00e1ch \u0111\u0103ng b\u00e0i tuy\u1ec3n d\u1ee5ng, c\u0169ng nh\u01b0 vi\u1ec7c d\u00f9ng nh\u1eefng tools h\u1ed7 tr\u1ee3 \u0111\u1ea1i tr\u00e0 hi\u1ec7n t\u1ea1i kh\u00f4ng gi\u00fap \u00edch \u0111\u01b0\u1ee3c g\u00ec nhi\u1ec1u cho vi\u1ec7c tuy\u1ec3n d\u1ee5ng n\u1eefa.<\/p>\n\n\n\n \u0110\u00e3 \u0111\u1ebfn l\u00fac b\u1ea1n ph\u1ea3i thay \u0111\u1ed5i chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 c\u00f3 th\u1ec3 thu h\u00fat nhi\u1ec1u nh\u00e2n t\u00e0i nh\u1ea5t c\u00f3 th\u1ec3 b\u1eb1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c Employer branding s\u00e1ng t\u1ea1o h\u01a1n \u2013 v\u00ed d\u1ee5 nh\u01b0 l\u00e0m clip v\u1ec1 v\u0103n h\u00f3a l\u00e0m vi\u1ec7c trong c\u00f4ng ty hay \u0111\u0103ng b\u00e0i vi\u1ebft ph\u1ecfng v\u1ea5n v\u1ec1 c\u00f4ng ty tr\u00ean c\u00e1c trang c\u1ed9ng \u0111\u1ed3ng.<\/p>\n\n\n\n Ngu\u1ed3n: <\/strong>HR Insider 4.0<\/p>","protected":false},"featured_media":178,"template":"","chuyen-muc-tai-lieu":[28],"class_list":["post-177","tai-lieu","type-tai-lieu","status-publish","has-post-thumbnail","hentry","chuyen-muc-tai-lieu-quan-tri-nhan-su"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/tai-lieu\/177","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/tai-lieu"}],"about":[{"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/types\/tai-lieu"}],"version-history":[{"count":0,"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/tai-lieu\/177\/revisions"}],"wp:attachment":[{"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/media?parent=177"}],"wp:term":[{"taxonomy":"chuyen-muc-tai-lieu","embeddable":true,"href":"https:\/\/gemglobal.edu.vn\/en\/wp-json\/wp\/v2\/chuyen-muc-tai-lieu?post=177"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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